奨励
しょうれい · shourei · JLPT N1 · noun
encouragement
🏅 奨 (urge on) + 励 (spur on): two words for encourage, so 奨励 = encouragement or promotion
励 is read はげ(ます) and means to cheer on. 奨 means to recommend or urge. Together they give the formal sense of encouraging or promoting, as in 奨学金 (scholarship).