嗜好
しこう · shikou · JLPT N1 · noun
preference
🍵 嗜 (shi) = be fond of + 好 (kou) = like, so 嗜好 = a liking, one's personal taste
Both characters mean to like or be fond of, so 嗜好 names what you personally favour, such as your taste in food, music, or hobbies. It is used for everyday preferences.
好 — woman 女 + child 子
好 is an associative compound showing a woman 女 beside a child 子, depicting a mother with her baby. From this image of maternal affection it came to mean 'good, fine, pleasing.' The reading hǎo means 'good'; read hào it means 'to like.'