越发
yuè fā · HSK 7
increasingly
📈 越 surpass + 发 develop = surpassing more and more = increasingly
越 also drives the 越...越 pattern (the more... the more...), so 越发 carries that ever-rising sense. 发 adds growth or sprouting, pushing the meaning toward all the more.
越 — 走 (run) + 戉 (axe, phonetic)
Originally a phono-semantic compound: 走 ('to run, go') gives the meaning of crossing or passing over, while 戉 (an ancient axe) supplies the sound. From 'to stride across' it extended to 'exceed, surpass,' and was later borrowed as the name of the ancient Yue state and people in southern China.
发 — simplified form of 發; from 癶 (two feet) + 弓 (bow) + 殳 (weapon)
The traditional form 發 depicted shooting an arrow from a bow, with 癶 showing outstretched feet and 弓 the bow, giving the core sense of 'send out, discharge.' From this came extended meanings like 'issue, emit, develop.' The modern simplified 发 also absorbed 髮 (hair), so it now covers both 'to send out' and 'hair.'